The Designer Edit

Brands
We Love

the labels we can't stop loving

This is the elevated side of Accidentally Adorable — the designer and premium boutique labels we hand-select for their point of view, their craftsmanship and their color. A curated portfolio that grows only when a label truly earns it.

Featured

The Designer Portfolio

curated, never crowded

a boutique favoriteAlden AdairAA

Alden Adair

Designer apparel in original prints you won't find down the street.

Dresses, tops, shorts and skorts in bright, hand-drawn prints — our newest premium apparel label, $158 to $194.

Shop Alden Adair
a boutique favoriteGretchen ScottGS
Boutique Favorite

Gretchen Scott

Print-forward resort dressing for women who refuse beige.

Bold color, unapologetic pattern and easy silhouettes. One of the labels that defines what Accidentally Adorable stands for.

Shop Gretchen Scott
a boutique favoriteBuddyLoveB
Boutique Favorite

BuddyLove

Sequins, stripes and party-ready silhouettes.

Sequin wrap dresses and matching sets built for showing up, not blending in. A long-standing favorite of our fashion customer.

Shop BuddyLove
a boutique favoriteTOVAT
Boutique Favorite

TOVA

Artisan statement jewelry with real hand-worked character.

Handcrafted cuffs, stretch bracelets and necklaces in antique silver and rainbow stones — collected pieces, from $63 to $220.

Shop TOVA
a boutique favoriteTiana DesignsTD
Boutique Favorite

Tiana Designs

Elaborate hand-beaded bags, clutches and crossbodies.

Fully beaded handbags in leopard, rainbow and resort motifs — the piece everyone asks about, roughly $143 to $206.

Shop Tiana Designs
a boutique favoriteMary SquareMS
Boutique Favorite

Mary Square

Boutique fashion and matching sets, done Southern-pretty.

Sequin sets, dresses, skorts and sweatshirts — the easiest complete outfit on our floor, and a boutique staple since day one.

Shop Mary Square
a boutique favoriteKarlieK

Karlie

Colorful, boutique-favorite fashion with a playful streak.

Bright, easy-to-love apparel with the color and personality our floor is known for — the newest label in the lineup.

Shop Karlie
a boutique favoriteBriton CourtBC

Briton Court

Exclusive prints and color-loving silhouettes, dressed up for every occasion.

Original prints in bold color — maxis, minis, knits and gameday pieces with real boutique polish.

Shop Briton Court
a boutique favoriteBrianna CannonBC

Brianna Cannon

Sequins, sparkle and statement color — made for your main-character moments.

Bold color, dazzling embellishment and plenty of personality. From game day sparkle to celebration-ready statement pieces, Brianna Cannon brings the kind of shine that makes getting dressed part of the fun.

Shop Brianna Cannon
Our House Label

The Accidentally
Adorable Collection

everything with our name on it

The pieces that carry our name and our point of view — playful dresses, plenty of sparkle, seasonal favorites and wonderfully extra finds, all with that unmistakably Accidentally Adorable attitude.

Shop the Collection
Shop by Vibe

Find your people

make an entrance

Statement Dressing

Original prints, bold color and silhouettes that do the talking.

hand-worked sparkle

Beaded & Bejeweled

Artisan jewelry and fully beaded bags made to be noticed.

one and done

The Matching Set

Sequins, sets and complete outfits with nothing left to figure out.

brand partners

Looking for a colorful retail home?

We're always meeting new labels. Say hello and tell us about your line.

Contact the boutique